Digital Disruption: Threat Analysis

Digital disruption occurs when an established industry or business model is irrevocably changed for the negative by the customer and/or competitor through the use of digital solutions to deliver value.

There are a number of places you can be experiencing disruption from, and we’ll help you locate, identify, and analyze the threats. By understanding the nature of what you’re facing, you are then positioned to develop a digital innovation strategy to help your business survive—and grow. Some of the places you can be experience disruption include:

Your customers.
Through the adoption of the internet, mobile, social and cloud technologies, your customers—and their behaviors—have changed dramatically. By understanding how their behaviors have changed—in a context that’s relevant to your business, you can fashion new business models and strategies to service them where they live.

Your competitors.
Because of the very changes that are supporting and driving customer behavior changes, your competitors—established AND startups—are changing their approaches, business models and strategies to take advantage of these developments.
Aqwyre helps you understand what’s happening in your industry. We’ll tell you what your existing competitors are doing to grab more market share, what new startups are developing to steal part of your business, and what possible replacement technologies are being leveraged by your key customers, helping you make key decisions about your business in moving forward.